I Rise in Defense of Sarah Huckabee Sanders

Those who have served as spokepersons know of what I speak. We know the challenges of strategic communications being seen as an add-on, not a non-negotiable. We know the importance of finding the voice of the person or organization we are representing. We know how to understand the wide range of audiences we must engage with and how to tailor or message and its delivery to meet the needs of those stakeholders. We know how to be strategist, arms and legs, advocate, defender, and champion.

From dear ol’ Eduflack’s latest for LinkedIn Pulse, where I defend the White House Press Secretary and the spokesperson profession

Popping Bubbles

We don’t need to condemn the Cosby juror for living in a bubble, nor do we have to wonder in mock-amazement how such a person can be so uninformed by the world. We also don’t need to condemn those who found Wolf both funny and necessary, embracing the personal attacks on Sanders and the abortion humor as much-watch commentary. If anything, we need to find ways to bring the two bubbles together, even if we can’t pop them.

From dear ol’ Eduflack’s latest for LinkedIn Pulse, as I continue my push to find common ground in our rhetoric, particularly in light of both the Cosby decision and the White House Correspondents Dinner

Me Talk Education Good

Earlier this month, I shared with readers of dear ol’ Eduflack that was I was awarded a SPOKEie award in recognition of my efforts as a spokesman for not-for-profit education. Today, I’m happy to announce that next week I’ll be joining other SPOKEie winners from other fields to discuss effective communications, flacking, and branding on a live broadcast hosted by DS Simon Media.

You can register to join us on Thursday, May 3 at 2 pm ET here.

Happy viewing!

Trump Signature Ed Legislation?

By this point in their presidencies, George W. Bush had already signed No Child Left Behind into law and Barack Obama has already sounded the starting gun in his Race to the Top. Now that we are 15 months into the Trump Administration, we have yet to see any real education movement, let alone a landmark bill.

That could change. President Trump and EdSec Betsy DeVos COULD lend their collective powers behind a key education issue. And if they were truly smart, they WOULD get behind major career and technical education policy. But could and would are from from will and did.

We explore this topic on the latest issue of TrumpED on the BAM! Radio Network. Give it a listen. It’s not like we are watching major education law get signed into policy.

Of Waffle Fries and Distain

It reminds the MAGA crowd of everything they despise about the elites on the two coasts. For them, they need no one to defend Chick-fil-A or to understand the joy of a chicken biscuit in the morning. It reinforces that their opponents, and the publications at the heart of the Resistance, are godless, anti-community, even anti-meat advocates who represent why the nation went off the rails in the first place.

From dear ol’ Eduflack’s latest piece on LinkedIn Pulse, taking the New Yorker to task for its condescending piece on the presence of Chick-fil-a in NYC and how such a piece is indicative of the socio-political divide in the United States

NAEP Response: More than Words?

Now that the dust has finally settled on the most-recent dump of NAEP scores, we must admit that the results just aren’t good. For a decade now, student performance on our national reading and math tests have remained stagnant. And that stagnation is only because a few select demographics managed gains that kept everyone afloat.

At a time when we all seem to agree that today’s students need stronger and greater skills to succeed in tomorrow’s world, how can we be satisfied with stagnation? And how we can respond simply with words, with the rhetoric of how our students can and should do better?

Over on the BAM! Radio Network, we explore the topic, reflecting on both how we cannot be satisfied with our students treading water and how we need to take real action to improve teaching and learning in the classroom. Give it a listen. Then show your work.