“An Urgent Call”

It is rare for Eduflack to get generally excited about a particular event.  Those who know me know I am the supreme by nature.  As I’ve said before, I’m not a glass half full/half empty sort of guy.  I just want to know who broke my damned glass.

But every so often, I even surprise myself with real and genuine enthusiasm.  And that enthusiasm is kicking in as we lead into the Aspen Institute’s National Education Summit on Monday.  Under the banner of “An Urgent Call,” Aspen is bringing together an unmatched who’s who on education reform, education policy, and corporate support.
I recognize that some may ask, why the enthusiasm?  After all, these sorts of meetings and forums have been a dime a dozen in recent years.  But there just seems to be something a little different about Aspen’s Summit.  And it is those difference that make all the difference:
* The major players will be in attendance … and will be participating.  EdSec Margaret Spellings, Supes Joel Klein and Michelle Rhee, reformers like Jon Schnur and John Chubb, policy influencers and leaders like Gates’ Vicki Phillips and Ed in 08’s Roy Romer.  
* The summit is speaking with multiple voices.  Too often, these events come with a specific point of view and a myopic intent.  Here, we have AFT’s Randi Weingarten and EdTrust’s Kati Haycock.  We have urban superintendents and the corporate leaders who are pushing them to change.  And we have an A-list of media members to connect all the voices and provide a clear voice for the future.
* It is about more than diagnosing the problems.  Yes, there will be some focus on how public education in the United States has gotten where it is.  Yes, they will assess the current problems, while providing clear understanding on why the problems need to be fixed.  More importantly, though, the summit is pledging to help “sustain a national will for effective reform.”
As I’ve worked with education organizations and corporations across the country, I’ve always tried to talk about communications and public engagement in the simplest of terms.  Ultimately, one often wants to lower public expectations, and then greatly exceed those expectations.  Why?  We all love a winner.  Those who set goals, and then far exceed those goals, are perceived as winners.  Those who set high public expectations, and then struggle to achieve them, are seen as failing — even if that 80% success rate means a lasting impact on the field (and has far more of an effect than those who easily achieve lower expectations).
Without question, the Aspen Institute has set higher than high expectations with this summit.  More importantly, they are bringing together the right people to actually achieve these goals.  This isn’t just a room of talking heads, brought together to discuss the issues and wring their hands about all that is wrong with our public schools.  On Monday, Aspen is bringing together 300 of the top people best positioned to bring real change and real improvement to our education system.
Sustaining a national will for effective reform is not easy.  Sure, it’s easy to diagnose the problems or to share information about what is wrong and why it is important.  One of the hardest things to do, at least in the communications field, is to move beyond information sharing and move into changing public behavior.  Aspen is seeking to change public behavior, and Monday’s summit serves as their flag in the sand.
The Aspen Institute has demonstrated, through its work with the NCLB Commission, that it is committed to education improvement and to provided the time, support, and leadership to see the issue through.  In my humble eyes, the NCLB Commission’s report — released a year and a half ago — still serves as one of the better blueprints for improving the Elementary and Secondary Education Act.  If this summit can serve the same purpose, we may really have something here.
That’s why I am enthusiastic about Monday.  As always, Eduflack will be looking and listening for those issues he knows are essential to improving our schools — national standards, data collection and application, school choice, and STEM among them.  Here’s hoping I leave Monday with the same enthusiasm I’m holding this afternoon.

Mini Me, Version DCPS

Educators are very big on the concept of modeling.  We find what is effective in a similar situation (with a school, a class, or a student just like mine) and put it into practice in our own situation.  Makes sense — if it is works for someone else, it just may work for me.

But sometimes we can take modeling a little too far, giving the impression we are just mimicking or copying those that others like.  Case in point, DC Public Schools.  For a school district that is supposedly all about innovation and improvement, they seem to be an awful lot like the new student trying to dress, talk, and act like the “cool kid” on the playground.
We saw it last year when DC Mayor Fenty decided he would channel NYC Mayor Bloomberg, appointing a schools chancellor (instead of a superintendent) and choosing a non-traditional choice (former Justice Department official Joel Klein in NYC and New Teacher Project founder Michelle Rhee in DC).  Since, we’ve seen it in Rhee’s dealings issues such as school closings and dealings with the unions and even parental engagement.
Yesterday, though, Rhee officially became Klein’s mini-me.  She announced a new pilot project to “pay” middle school students for showing up for school and doing their work.  If successful, Rhee intends to take the pilot project across all middle schools in DC, offering up crisp Benjamins for students who do their jobs as students.
Let’s forget that there are still unanswered questions about the effectiveness of NYC’s own pilot effort.  What message does it send when we offer middle school students pay for play?
Supporters of such efforts would argue it is simply an equity issue.  Upper-class families have been paying their kids for good grades for years, the line goes, why can’t we give at-risk students the financial incentive to come to class, pay attention, and do their homework.  After all, fair is fair.
Unfortunately, such thinking completely misses the larger picture.  Pay for play is necessary when there is no larger reason for the action.  In recent years, though, we’ve been telling students and their families that a good education is necessary for a good job.  We need more rigorous classes.  We need kids with high school diplomas and postsecondary educations.  We need students with the academic and social skills to succeed.
Step one to getting there is actually showing up for school.  Step two is paying attention.  Step three is doing the work.  Step four is measuring proficiency.  Repeat.  
The reward should be the proficiency and the skill acquisition.  A crisp $100 bill shouldn’t be the incentive for student performance.  If it is, getting middle school students to show up is the least of our problems.
If DCPS wants to borrow from the NYC DOE playbook, it should be focusing on increasing student achievement and closing the achievement gap.  Gimmicks such as pay to play may look good in the local papers, but they simply aren’t going to solve the larger issues facing DCPS and other urban districts.

Who’s on Deck for EdSec?

This month, Washingtonian Magazine did a two-page spread on who Hillary Clinton and Barack Obama would select for their Cabinet, should they take ownership of the big desk in the Oval Office.  Lots of interesting names to ponder and fuel cocktail party discussion. 

But one thing troubled Eduflack greatly.  There is no mention of the U.S. Department of Education.  After all of the money and attention spread by Ed in 08.  After the dogged pursuit of the issue by Richard Whitmire and EWA.  No mention of who would lead federal education in this NCLB 2.5, merit pay, voucher/charter whack-a-day world.

So Eduflack is going to take it upon himself to fill the Washingtonian’s holes.  Let’s set aside the campaign advisors that Alexander Russo so kindly provides on his Campaign 08 wiki.  Let’s forget the whispers Eduflack has heard over the last year, mentioning everyone from UFT/AFT Randi Weingarten to Eduwonk Andy Rotherham to even NLNS CEO Jon Schnur.  All good fun, yes, but who do we really think will be heading ED in a Democratic administration?

Eduflack’s narrowed his choice down to a top three … and a dark horse.

Candidate A – NC Gov. Mike Easley.  Gov. Easley is one of the top education governors out there.  He gets it, and speaks passionately about key issues, particularly school-to-work concerns.  Sure, he is a lawyer by trade, but not everyone is perfect.  One could see him in the Secretary Riley model, a strong southern governor who knows how to lead and motivate.  The downside, as a NC governor, he will always be in Jim Hunt’s shadow on education issues.  And he has endorsed Hillary in advance of the NC primary, which could hurt him with Obama later on.

Candidate B — Michigan Gov. Jennifer Granholm.  Cut from the same cloth as Easley, Granholm is smart, articulate, and a true motivator.  She’s also made major education moves in Michigan, from PreK programs to instituting a comprehensive reform to high school graduation requirements.   The downside, we still time to see the effectiveness of her reforms and Michigan’s test numbers are still waiting to see the Granholm bounce.

Candidate C — NYC Chancellor Joel Klein.  He has the results, he has the national recognition, and he is ripe for a new challenge.  What more is there to do in NYC.  He’s won the Broad Prize and test scores are up.  NYC is now the model for urban reform.  Let’s see what he can do on the national stage under a reauthorized NCLB.  The downside, another lawyer who may try to run ED like he ran his department at Justice.  Who at ED is up for that?

The Darkhorse — Rep. George Miller.  We seem to look to governors to serve as EdSec.  Just look at Lamar Alexander and Richard Riley.  Many would say the superintendent experiment with Rod Paige didn’t work (Eduflack doesn’t believe that.  In fact, Eduflack finds Paige to be one of the brightest, thoughtful educators he has had the pleasure of working with (post ED).  It’s unfortunate that DC saw an overly scripted EdSec, courtesy of DPC, and not the real and true Paige.  Paige has gotten a raw deal these past few years, in my opinion).  NCLB needs reauthorization.  ED needs someone who understands Congress.  Who better than a co-author of the original NCLB law, an ed reform champion, and one who has stood up to the status quo.  Let’s give the keys to Miller and let him enforce the spirit of the law he helped write in 2001.  The downside, of course, is why would he want to give up the Ed Committee Chairmanship to run a tough agency during a difficult time?

Let’s see Washingtonian and the whispering class chew on these names for a while, and see what they think.  If not these four, then who? 

And don’t worry, Senator McCain, Eduflack has a few names for you as well.  As you confer with Lisa Graham Keegan on ed issues, try floating names like Minnesota Gov. Tim Pawlenty (if you don’t choose him for VP) or Congressman Buck McKeon.  Heck, in another year, Paul Vallas may be ready for another challenge too.  He could be McCain’s token Democrat in the Cabinet.

2 + 2 = controversy

Sometimes, it just isn’t as simple as two plus two.  Case in point, the current brouhaha down in Texas, where the State Board of Education is rejecting the third grade Everyday Mathematics program.  The program currently has 20 percent marketshare in Texas, and its been credited with turning around the math scores in New York City’s public schools.  Despite that, Texas is expelling the program, citing its failure to prepare kids for college.

The full story is in the New York Sun — http://www.nysun.com/article/66711 — courtesy of <a href="http://www.educationnews.org.

Texas”>www.educationnews.org.

Texas educators should be allowed to do what they think is right for Texas students.  Just because it works in New York or anywhere else doesn’t mean it will work in the Lone Star State.  Sometimes, what happens in New York needs to stay in New York.

Be clear, we do know it is working in New York City.  Mayor Bloomberg and Chancellor Klein will clearly tell you that, as will the folks who decided the Broad Prize this year.  And NYC’s math scores have improved since the curriculum was implemented almost five years.  Both opinion and the data seem to point to the effectiveness of the program, at least in the Big Apple.

What makes this interesting, particularly from a communications perspective, is WHY folks are standing up in opposition to Everyday Mathematics.  It comes down to two issues — rigor and readiness.

Rigor, of course, is the new buzz word.  Here at the end of 2007, it is now being used in place of scientifically or evidence based.  Called progressive or fuzzy, Everyday Math is getting caught in the crosshairs of the math wars (a far more dastardly battle than any reading war skirmish).  Funny that, since it comes from McGraw Hill, the publisher usually beaten up for its overemphasis on research and methodology for its Open Court reading programs.

Regardless, the U.S. Department of Education, according to the Sun, judged “Everyday Math more effective than some more traditional programs but calling its impact still just “potentially” positive.”  So it must have some rigor to pass IES’ WWC filters.

So we move on to readiness.  The public criticism is that Everyday Math is not preparing kids for college.  Some Texas officials rejected it because the book doesn’t include multiplication tables.  And an NYU computer science professor has attacked the curriculum for not preparing kids for the types of college courses he teaches.

Eduflack is the first to recognize that college readiness is all the rage these days.  But how many of our third graders are planning on matriculating to postsecondary institutions this coming fall?  Are third-grade math courses designed to prepare us for the rigors of college, or the rigors of middle school?

Yes, states and school districts should be given the flexibility to do what is best for their students.  Even in NYC, Klein has provided waivers to those schools looking to use an alternative elementary school math curriculum.  But when we attack third grade textbooks on the college readiness issue, aren’t we starting to play Chicken Little?

College readiness is an important, even a critical, issue for our nation’s public schools.  But if we use it as a rhetorical strawman to turn back each and every program, curriculum, and initiative we oppose, we remove the soul and value of the issue.  Sure, everything from preK on in some way gets our kids ready for college.  They are building blocks of learning.  Does this now mean that if don’t provide our kindergartners with phonics and phonemic awareness, we are not effectively preparing them for college?  Technically, yes, but rhetorically, of course not.

Students become math-ready for college by taking Algebra, Algebra II, geometry, and trig in their middle and high schools.  Third grade prepares some of the building blocks to get there, but even the most successful, beyond this world third-grade curriculum will not make today’s average nine-year-old college ready.  It doesn’t take a math Ph.D. to see that.

The Texas State Board of Education should be making sure that its elementary school mathbooks are providing the foundations every kid needs to succeed.  If not, stand up and say so and propose a better solution.  If Everyday Math isn’t cutting it for Texas kids, just say it isn’t the best choice for Texas classrooms.  That’s the Board’s prerogative and their responsibility.  But do it for the right reasons.  Otherwise, we aren’t too far from hearing that this Play-Doh may not be a college-ready supplemental learning tool.
 

And the Prize Goes To …

When talking school improvement, we often hear that an individual school or even a school district may be beyond repair.  Wrong teachers.  Wrong curriculum.  Wrong buildings.  Wrong students.  Sure, we may hear that, but it is just the wrong thing to say.

If you look at public education across the United States, there is not a single district, school, or student we can afford to give up on.  It may be hard.  It may take time.  It may require suspending previous thinking.  But Eduflack would like to believe any school can be turned around with the right culture, knowledgebase, commitment, curriculum, measurement, and feedback loop.  Don’t believe me?  Take a look at the Broad Prize.

Nearly impossible to miss, yesterday the Broad Foundation awarded the New York City Public Schools with the annual Broad Prize, the sixth urban school district to win the prestigious award.  A $1 million pot speaks volumes about the impact of the Prize, but what does the Prize tell us about urban school reform?

If you look at NYC — along with past winners like Houston, Garden Grove, Long Beach, Norfolk, and Boston — you see a collection of urban school districts that, a decade or two ago, we were ready to complete give up on.  We see districts that many, especially those who knew them best, said were beyond repair.  Spurred by a desire to improve and encouraged by the prize across the Broad finish line, these school districts did the impossible.  They made real change.  They reinvented the school culture.  They demonstrated real student achievement.  Simply, they got the job done.

And this year’s winner?  Chancellor Klein and company have much to be proud of, even without the oversized Broad check.  In reading and math, NYC outperformed other New York districts serving students of similar income levels.  African-America, Hispanic, and low-income students showed great improvement in reading and math.  The city has made real strides in closing the achievement gap.

This isn’t a revolution.  By definition, a revolution has a finite end.  Instead, NYC and its fellow winners have started a movement.  An ongoing process of improvement and success designed to continue to gain momentum.

What lessons can we learn from the Broad Prize, aside from the notion that school improvement is a universal possibility?  Interestingly, the Broad Prize can serve as a teaching tool for those who are weighing the future of NCLB and AYP.  Much has been written, spoken, and shouted about the issue of multiple measures.  Is there one — and only one — way to effectively measure student achievement?  Or are there a number of factors that must be taken into account when evaluating the success of a school or classroom?

If Broad is any indication, the true measure of school improvement requires multiple measures.  Looking at quantitative and qualitative data, analyzing a range of topics and issues, taking all facets of the school and the operating environment into account, Broad makes its decisions.  It is a complicated process.

It’s one thing to give an award to the urban school district that simply shows the greatest year-on-year improvement in student achievement.  It is something completely different to recognize that there are a number of factors — some immeasurable — that contribute to the overall success of a school district.

It’s enough to give even the strongest of data-driven decisionmakers a little something to think about.