Running Schools as Businesses?

We often hear “if only we ran our schools like businesses …”  Over at USA Today this morning, they ran a snapshot of data collected as part of Deloitte’s 2008 Education in Business survey of 300 business executives and 300 educators.  The results should be surprising.  Among business executives, 82 percent say the U.S. education system would become more efficient and effective if it ran like a business. Among educators, that number drops to 56 percent (though still a solid majority).

Eduflack has done more than his fair share of focus groups and polling of American industry and knows all too well that corporate executives do not believe that today’s high school graduates are adequately prepared for the jobs that are to become available.  There has long been a disconnect between K-12 and our economic engines, and that shows in surveys like this.
But what exactly does it mean to run our schools like businesses?  Will our school districts be more effective if they are run like the banking, mortgage, or auto manufacturing industries?  Are we looking for a business model like Nordstrom’s, Macy’s, or Target?  Are we offering lessons from Ruth’s Chris or McDonald’s?  Are we learning from all the businesses chronicled in “Good to Great” or just those that haven’t enacted massive layoffs or declared bankruptcy?
The simply answer is that we simply cannot run our public schools like businesses.  Our public schools cannot refuse service to customers (students) they don’t wish to serve.  Our schools don’t invest in the research and development that most industries require.  We can’t choose not to locate our schools in certain communities because of low incomes or low return on investment.  We can’t hire and fire employees at will, nor can we reward those for a job well done or penalize those for one poorly done.  We can’t tap financial reserves or lines of credit when our budgets dry up (unless we are talking about bonds for construction or capital projects).  We can’t compete for customers, with local schools doing whatever it takes to win over parents and students for their business.  We can’t match supply with demand, requiring us to bus some kids great distances to their schools.  And we can’t even ensure return on investment, as schools are focused on inputs and processes, over outcomes and results.
Running schools as businesses is one of those great “straw men” issues that we often through out there as a substitute for talking about reforms or targeted improvement.  There are well run businesses and poorly run businesses.  Same goes for schools.  There are good CEOs and good superintendents.  There are union and non-union workforces in both.  There are competitors (for the schools, they would include charters and private education alternatives).  
At the same time, though, there are few businesses that are committed, let alone required, to serve each and every customer in the region (even those who may be difficult to serve).  There are few businesses that have their products and services closely regulated by the local, state, and federal levels.  There are few businesses that put their resources where they are least needed (like high-performing schools), while keeping their best employees away from the areas that need good help most (like our urban centers).
Can our schools learn from business best practices?  Absolutely.  We can invest more meaningful R&D.  We can provide teachers the ongoing training and professional development needed to adjust to the changes in the profession.  We can adjust our product (instruction) to meet the changes in our community and in our marketplace.  We can focus on ROI, measuring that all students are getting the education products they are promises.  And we can even offer satisfaction guarantees, where students or future employers can seek additional education or training if we find our graduates lack the skills one associates with the degree earned.
At the end of the day, there is no magic bullet for running American businesses and there certainly is no such solution for running our public schools.  Education can learn a lot from business, both good and bad.  But more efficient and effective?  We still don’t have universal agreement on what efficient and effective means in public education.  We can’t agree on how we measure student achievement or whether such performance is the measure of a school or a teacher.  And if our economy is any indication, our confidence in the efficiency and effectiveness of American business seems to be at an all-time low.
School improvement shouldn’t be about adopting a new “business” model or acting more business-like.  Like good businesses, our schools need to solve the problem.  Successful schools understand their customers, have a handle on their resources, know what their problems are, and identify and implement targeted, proven reforms to solve the problem.  Instead of stockholders, they answer to families and the local community.  Instead of stock prices, they measure themselves based on student learning and achievement.  And like any forward-looking profitable business, they are never satisfied with the status quo.
  
 

Golden Reading Results in the Golden State

For the past few weeks, Eduflack has been heartened to hear that the Obama Administration and EdSec Duncan are behind a continued federal commitment to reading instruction.  Yes, we all know that there were severe implementation problems with Reading First, and that such problems have led many a RF critic to demand the defunding of the program and the dismantling of our promise to do what works when it comes to reading, empowering every child with the gift of literacy.

Anyone who has read this blog for more than a week or two knows about my commitment to scientifically based reading.  A few weeks ago, I laid out a basic plan for how the Obama Administration can use the best of Reading First, while learning from its failures, to build a better federal reading effort.  You can see the full thought here — blog.eduflack.com/2009/01/27/whats-next-for-federal-reading.aspx  
I’ve spent much of the past three years or so talking about the need to save RF.  Many times, I’m asked why.  Look at the IG investigation, I’m told.  Look at the IES study.  Look at the fights scientifically based reading research has caused.  Why would we want to save this?  For one simple reason.  It works.  And our kids are too important not to invest in what is proven effective and not to ensure that our teachers are using the very best instructional methods and have access to the most effective PD (rather than the hot flavor of the month or what a salesman is selling on that particular day).
Last fall, the U.S. Department of Education released a study that showed the effectiveness of Reading First.  Contrary to the IES study, this Office of Planning, Evaluation, and Policy Development (OPEPD) study demonstrated real results of evidence-based reading in RF and non-RF classrooms alike.  We’ve talked about the data in Idaho and Ohio and other states that have benefited from an influx of federal reading money and a commitment to proven-effective instruction and professional development.  Now we have even more to talk about.
For those doubting Thomases out there, take a look at the latest research out of the great state of California.  Released more than a month ago, the California Reading First Year 6 Evaluation Report hasn’t gotten much attention (particularly here in our nation’s capital).  But it is worthy of the spotlight.
This is not just a water droplet in the great pool that is education improvement.  This study looks at data involving 157,951 students; 16,442 teachers, coaches, and administrators, 850 schools, and 110 school districts across California.  What did the good researchers out on the West Coast find?  Among the conclusions:  
1) Reading First has had a significant impact on student achievement in California.
2) The Reading First effect is meaningful.
3) Reading growth remains significant.
4) The Reading First effect generalizes across student performance levels.
5) Reading First significantly impacts grades 4 and 5 performance.
6) The Reading First effect generalizes to English learners.
7) Implementation of Reading First principles remains adequate but could be higher.
8) Principal participation and teacher program evaluations are strong predictors of achievement.
9) The Reading First program has led to the development of a sustainable, well-integrated structure and process of providing reading/language arts instruction in California.
10) Most special education teachers use their district’s adopted reading/language arts curriculum.
11) Schools have not yet begun to implement Response-to-Intervention (RtI)
The full report can be found here: www.eddata.com/resources/publications/RF_Evaluation_2007-2008.pdf       

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So why is this important, other than the obvious that with so much RF money spent in California that it is good to see it has been put to good use and has provided?  It provides us with some valuable lessons as we consider how to build the next generation of federal reading instruction efforts.
First, evidence-based instruction works.  It has had an impact across California on virtually all student demographics, including special education and ELLs.  And despite the findings of IES, it is effective with the later elementary grades (as evidenced by its impact on California fourth and fifth graders).
Second, we have clear room for implementation improvement.  California achieved these results while acknowledging that fidelity to the principles could be better.  One can only imagine the true, measured impact if every one of those 850 schools had adopted RF completely and with absolute fidelity.
Third, educators are the key to effectiveness.  Principal and teacher involvement is a predictor of achievement.  There was a reason that up to 25 percent of RF money was intended for professional development.  It was to ensure those involved teachers put the full power of the research to use in their classrooms.  When they do, the results follow.
Fourth, RtI — seen by many an education profiteer as the next great profit center — still has not taken hold in California.  And if it hasn’t taken hold in Cali, it will be slow to truly go to scale across the nation.
Finally, we need federally supported reading instruction based on the core principles of proven research and effective, content-based professional development.  OPEPD showed us that the heart of RF was having a lasting, positive impact on our schools, whether they receive RF money or not.  Data from states like Ohio and now California show the power that evidence-based reading can have on student achievement.  Now is the time to build on those successes, documenting best practice, continuing to train teachers, and getting our classrooms the instructional materials and resources they need to teach reading effectively.
Yes, Reading First is dead (and deservedly so because of its implementation problems, perceptions of programmatic favoritism, and the opportunity for profiteers to sell snake oil under the guise of research).  But now is the time to open up that last will and testament, see what the law has left for policymakers (federal and state), teachers, and students, and use that inheritance to build a better, stronger, more effective program for our nation’s classrooms.  Our work is not done until every child is reading at grade level.  And we still have a long way to go before we get there.  Thankfully, California and others are leaving us the trail markers to help us get to our ultimate destination.

Getting to the Heart of DCPS, Part II

A friend and colleague raises a very interesting, cogent, and all-around dead-on point regarding DCPS Chancellor Michelle Rhee’s op-ed in this morning’s Washington Post (written about previously today).  How can a commentary piece like this be successful if there isn’t an “ask” involved?  There was no sale, there was no request for one’s vote, so wasn’t it a wasted opportunity?

In the general sense, I would agree with her every day of the week and twice on Sunday.  So it really has me thinking that I’ve let Rhee off easy this morning (in part because I think I see the larger end-game than is reflected in her 700 words).  Successful communications — whether it be a meeting, a speech, a commentary, or a conversation — requires maximizing opportunity.  When you are given access to the opinion pages of one of the top daily newspapers in the country, you need to take advantage of that.  Given the forum, if you fail to ask for something, it is a missed opportunity, no?  Isn’t that Sales 101?
Not necessarily.  That’s why I raise the question of intended audience.  We can only truly gage the effectiveness of a commentary like Rhee’s if we understand who she is trying to reach, first and foremost.  From the tone, the content, and the context, it is fair to say Rhee was not speaking to DCPS teachers, the parents of DCPS students, or even the regular reader of The Washington Post.  She wasn’t looking for votes for her alternative pay structure, nor was she looking for PTAs to rally behind her efforts in the name of DC’s students.  No, I would argue that her intent was much more primal than we would think.
Rhee had two goals here.  One, she remind key decisionmakers of her relevance and of the innovation behind her proposed teacher pay plan.  Thus, her only intent was to inform.  She wasn’t looking to sell or get buy-in.  She already has that buy-in from federal lawmakers, DC officials, and leaders at key education organizations.  She just needed to goose them a little to remind them of what she was doing and demonstrate that it fits with the new world order that took over federal education January 20.  She needed to show that in a golden federal education age that will spotlight Teach for America, New Leaders for New Schools, KIPP, ProComp, and others, she was still at the top of the reform class.
Second, she needed to reassure her potential funders.  It is no secret that Rhee has lined up significant corporate and philanthropic support for her plans at DCPS.  These donors are ready, willing, and able to support the sort of innovation she is advocating for and has been talking about since her arrival in DC almost two years ago.  This audience would be her soft spot today.  She needs to keep these donors on the line, even though this transformation is taking far longer than originally intended.  Today’s piece — and its intended crosswalk with upcoming federal education policy — was likely intended to remind those funders that this plan will work, DC will be at the forefront, and this is a model that others will follow (and one that will ultimately be embodied in national priorities coming out of a new Elementary and Secondary Education Act, along with a realignment of Title II).
If you look at it that way, the only ask or the only sale that Rhee is seeking is one of patience.  She needs her supporters to continue to trust her while she goes to the mattresses with Randi Weingarten and the AFT.  Today’s piece tried to position DC’s reforms on the side of angels, fighting the union to do what is best for teachers.  But if we were expecting Rhee to ask for help or support from rank-and-file teachers, principals, parents, CBOs, or the community at large, we were looking in the wrong place.
This was a strategically placed commentary designed to serve a specific purpose.  That purpose was not to amplify the drumbeat for public support nor was it drive new stakeholders to specific actions to help reform DC’s ailing public schools.  And that’s the cryin’ shame here.  
We all know Rhee isn’t in the business to make friends or to build consensus.  I appreciate (and applaud that).  But she needs a broader tent and a larger group of allies if she is going to succeed, particularly when it comes to implementing what is a complex and controversial idea (assuming she gets it passed the AFT).  While her piece in today’s WaPo serves a very specific purpose, it uses a water cannon to deliver what required a delicate pin prick.  And unless the Post is going to give her a weekly column, that does constitute a wasted opportunity of sorts.  Too many people will read today’s commentary not knowing its intended audience or purpose, triggering far more questions and concerns from those audiences on the periphery.
 

Advocating STEM Education as a Gateway to Economic Opportunity

Over at www.ednews.org, Eduflack has a new commentary piece on how STEM education efforts — particularly those led at the state level — can have a real, lasting impact on strengthening our economy.  I’ve said it often and I’ve said it loudly, STEM education is an enormously powerful tool to our P-16 infrastructure.  We unlock that power by understanding the issues, knowing the audiences involved, their pressing concerns, and how STEM can help erase those issues and empower decisionmakers to use our educational levers to make instruction more relevant for all students while building a workforce pipeline ready and willing for the challenges of the 21st century economy.

This commentary piece focuses on how we effectively market STEM to the teachers, business leaders, elected officials, and families who are all a part of the solution.  And it walks you through the steps we must take from informing those audiences about STEM to driving them to specific actions that improve our schools and strengthen our economy and community.
Happy reading!

Trying to Win the Hearts and Minds of DC Teachers

The fight over the future of Washington, DC’s public schools continues.  For more than a year now, DCPS Chancellor Michelle Rhee has worked to secure buy-in for a new plan to incentivize teachers, all but eliminating the traditional tenure system that has long dominated our K-12 systems and replace it with a new meritocracy that increases teachers pay, but has been tagged with taking away their job security and current collective bargaining protections.

The battle has reached the stage when AFT President Randi Weingarten (she being the president of the NATIONAL American Federation of Teachers, not the DC chapter) has stepped in to serve as the primary spokesperson for DC teachers in this debate.
In this morning’s pages of The Washington Post, Rhee issues the latest volley in the ongoing tennis match regarding the future of DCPS teachers.  The op-ed is most cogent and compelling explanation of Rhee’s plans yet, and can be found at www.washingtonpost.com/wp-dyn/content/article/2009/02/08/AR2009020801711.html  
In her piece, Rhee seeks, rhetorically, to do two things.  First, she clearly aligns her long-term goals with DCPS to the long-term education goals of the Obama Administration.  She breaks her teacher plan down into five key areas — individual choice (teacher empowerment), measuring excellence (multiple measures of school performance), growth model for achievement (teachers aren’t expected to do everything and show success in one academic year), protection from arbitrary firings (saving teachers from principal firings), and professional development and support.  Essentially, if you like the President’s plans for education spending on the campaign trail and in the economic stimulus package, you should love what Rhee is attempting.
Second, Rhee is trying to portray herself as the true protector of the DC teacher.  Month after month, we have heard how DCPS is arbitrarily firing principals and teachers as part of its long-term plan (such stories may be unfair, but they are now a regular part of the dialogue).  She boldly proclaims that her plan is designed to protect teachers from such firings, stating that too many DC teachers are living in fear of being fired by their principals for non-performance reasons.  This was a new concern for me.
The piece is well written and chock full of informational nuggets.  But it begs one large question for Eduflack — who is the intended audience?  Clearly, this was not written for the DCPS teacher.  The content and tone is written as if Rhee is trying to explain the deeply rooted beliefs of DCPS educators to others.  So who is it for?  Is this truly a volley over to Weingarten, awaiting her return?  If so, this volley is likely to be returned with a decisive forehand, speaking on behalf of the “real” DCPS teacher.  Is it intended for the national education blob, carving out a new view on a stalled staffing plan?  Or is it a reminder to the DC policy community that Rhee is indeed relevant in this new administration, even with a new “top superintendent” at the helm over on Maryland Avenue?
Time will tell about the effectiveness of this latest missive.  Rhee still has miles to go if she is going to win over the hearts and minds of her teachers.  Focusing on teacher empowerment, professional development, and the need for longitudinal measures of teacher effectiveness is a good way to start.  Trying to position the elimination of tenure as a way to prevent arbitrary firings by principals, though is a head-scratcher.  At this point, I have to believe DC’s teachers trust their principals more than their central office.
But Rhee has laid out new parameters by which to measure and reward teacher performance.  This is more than just a score on the annual high-stakes test.  She’s planning on multiple uses for good data, including teacher achievement and educator needs.  That may be just what urban school districts need, particularly as the feds look to new data systems and multiple evaluation measures.
The ball is now in AFT’s court.  Weingarten can gently return the volley, seeking to build a dialogue on what beliefs she and Rhee hold in common, or she can return the ball down DCPS’ throat, putting teachers and their protection first and foremost.  Game on!

A “Develop”ing Interest in Teachers

“We must do more with the talent we have,” said NSDC Executive Director Stephanie Hirsh.  “Nothing is more important than teacher quality,” EdSec Arne Duncan said.  “We must close the yawning achieving gap in this country,” said Stanford Professor Linda Darling-Hammond.  With the statements of all three, we were off to the races on the issue of teacher quality and professional development this morning.

The setting was a briefing hosted by the National Staff Development Council, unveiling their most recent research (led by Darling-Hammond and her School Redesign Network) on the state of teacher development.  The takeaway was simple.  The current state of teacher professional development is severely lacking, particularly as federal and state requirements and expectations continue to grow.  Earth-shattering, no.  But the findings serve as a strong insight into what may be coming down the pike.
If anything, the past era in federal education policy has been one about research.  The need for data.  The definition of good data (and of bad).  And the most stringent of means by which to go about collecting it.  The new era seems to be one of successfully applying that research so it gets to the rank-and-file policymaker and practitioner.  What do we do with data once we have it?  How do we use it to effectively close the achievement gap?  How do we use it to improve student and teacher performance?  How do we use it to grow, to improve, and to generally do better?
Yes, the research data was mostly qualitative.  Yes, we still have a lot of unanswered questions about the correlations between strong teacher PD and student achievement.  But NSDC provided some interesting points to get this new discussion on teacher development started, and they were points heard by the EdSec, by CCSSO chief Gene Wilhoit, and by the many who are looking for details into how to train, retain, and support good teachers in every classroom.
The full report can be found at www.nsdc.org/stateproflearning.cfm.  The highlights, at least according to Eduflack, include:
* “Drive-by” or “dump-and-run” professional development doesn’t cut it, at least not in this time of accountability.  Meaningful PD must be ongoing, content-based, and embedded as part of the learning day.
* According to the data we do have, the right PD can improve student achievement.  
* That said, we need to improve the linkages between teaching and student learning.
* We need experimental research into teacher professional development, particularly in subjects other than math and science.
* Our students are slipping in international measures, in part, because of our professional development opportunities.  Our competitors — particularly those in Southeast Asia — are just investing more time, effort, money, and thought into high-quality PD that has a direct impact on student learning and performance.  They are taking advantage of our water-treading for the past decade.
* We need to increase both the quantity and the quality of PD offered to teachers, particularly those who are entering the profession.
* At the end of the day, improved professional development (particularly in-service) is key to achieving our educational goals.
Information is nice, using it effectively is even better.  As CCSSO’s Wilhoit pointed out, the challenge we face is how do we move from good ideas to better practice?  Particularly as it relates to state policy, how do we take these data points and build a better teacher development and support network, a network offering the ongoing PD, measuring its effectiveness, and ensuring that all teachers are getting the support and professional learning opportunities they need to do their jobs well?
Some good ideas were offered by the experts this morning, including:
* We need to create levers and investments in Title II of the Elementary and Secondary Education Act and the Higher Education act to support the features of effective professional development
* We need to invest in rigorous studies of professional learning in relation to student achievement.
* We need to participate in OECD studies of teaching, teacher development, and student learning.
As always, Eduflack has a few other ideas to add to the mix:
* When it comes to PD, all means all.  All teachers (and principals for that matter) need ongoing, content-based, job-embedded professional learning opportunities.  No exceptions.
* We need to align learning goals (as measured by state assessments) with teaching goals.  Every teacher should not only know what is expected of their classes on the state tests, but they should be given the tools and training to deliver.
* Every teacher in the United States should receive specific, content-based PD in reading instruction.  Reading is an issue that affects every teacher, whether you are ELA, math, social studies, or science.  With more than a third of fourth graders still reading below grade level, every teacher needs the knowledgebase to provide the interventions needed to get students reading and engage them in the written word outside of English class.
* We need to incentivize best teaching, through general performance pay provisions and federal efforts such as the Teacher Incentive Fund.  As part of such efforts, we need to document, share, and learn from best practice.  Those schools that are exceeding AYP expectations (particularly those rewarded for it) should be mentoring those schools that are struggling at it.  Such a learning loop should be required as part of any incentive program.
*  And while we are collaborating, we need to use what we know about social networking and online communities to build virtual networks for teachers to share and learn.  How do rural teachers gain best practices from other rural teachers?  What can urban teachers in Detroit learn from their brethren in Atlanta or Los Angeles?  How do we capture best practices so that we can literally see it (via video) happen in classes like ours with kids like ours?  As the teaching profession grows younger and more technologically savvy, such online communities are going to be core to professional learning and development.  Such social networking is the only way we can deliver high-quality, impactful PD at scale to all teachers, urban, suburban, and rural (particularly with our incoming federal investment in school technology).
* We need to focus high-quality PD on those who need it most, particularly schools in urban areas and teachers of ELLs and special education students.  They are the teachers who have fallen through the cracks the most severely, and they are the ones who can most benefit from it today.
* Such PD activities are a shared responsibility.  The feds set the priorities and lay out some of the funding to make it happen.  The states take those priorities and develop specific programs that align with federal expectations yet specifically meet state standards.  Then the districts become the implementers supreme, delivering the right programs to the all teachers, while feeding content and outcomes back to other districts, the state, and the feds to create an ongoing feedback and improvement loop for PD.
No, this isn’t rocket science.  We all know that a well-trained, well-supported, empowered teacher will be more effective than a have not.  We know that ongoing, content-based PD can have a direct impact on teacher quality and student achievement.  We know teaching can’t improve through a drive-by workshop at the start of the school year or a half-day seminar offered twice a year following a half day of teaching.  We know we can do it, we know some are doing it, we just need to figure out how to package it and deliver it to all.  
When it comes to PD, so much time is focused on the pre-service side of the coin, ensuring that every teacher entering the classroom is highly qualified and certified to teach the subject matter.  Two important traits, yes.  But the hard word begins after the certificate is awarded and the classrooms are assigned.  NCLB talked about and offered funding for PD (heck, up to 25% of the billions spent on Reading First was intended for content-based professional development), but little was done to ensure the funds were spent right, the programs delivered correctly, and the outcomes documented effectively.  High marks for intent, low marks for follow through.
EdSec Duncan, along with his colleagues on Maryland Avenue and the crew down on Pennsylvania Avenue, has made it crystal clear that teachers are the gateway to school improvement (and to our general economic and social strength).  “We must dramatically increase our investment in teachers, and do it systemically,” Duncan said today.  Amen.  We also must make sure that investment is delivering real return on investment.  That means doing the scientific research to demonstrate the real linkages between PD and student achievement.  That means content-based PD that is delivered in the appropriate context to meet the needs of today’s teachers.  And that means empowering teachers so they are leading in their classroom.
A new era is here indeed.  We just need to ensure we maximize the opportunities, transform good ideas into great policies, and ensure we are having a real, measurable impact.
   

Keepin’ Tuesday Interesting

The education headlines continue to pile in today, and most of them aren’t focused on nominations at the U.S. Department of Education nor the education implications of the economic stimulus bill.  Some ideas to consider:

Further Proof We Need National Education Standards
Over in Kentucky, legislators are looking to rewrite the state’s reading and math school standards, seeking to improve student proficiency by reducing the number of state standards they are held to.  A noble intent, particularly when it is intended to address remedial needs in postsecondary education, but by now, you’d think every state would understand core academic standards.  Our focus should be on delivering the proven-effective instruction in math and science and equipping teachers with the materials and supports they need to get the job done.  This seems like a side step when so many are calling for a large step forward.
Refocusing on Teaching
By now, we all should recognize the importance of the classroom teacher in school improvement and the need to provide those teachers ongoing, content-focused professional development.  And with expectations for our schools, teachers, and students growing higher and higher, one would think PD would gain greater attention from the education system.  But in Iowa, teachers are struggling to find the time they need for professional development.
A Little College Help
We often hear how the job of K-12 education is complete once graduation day finally arrives.  Over in Indianapolis, though, educators seem to take their commitment to boost the college-going rate just a little more seriously.  Imagine, high schools providing guidance counselors to recent high school graduates, to help them adjust to the challenges and rigors of postsecondary education.  It’s true, at least for those who attended Indianapolis Metropolitan High School.
Learnin’ the Language
While the focus on school improvement grows larger and larger with each passing week, there is still little discussion about the issue of English Language Learners.  Seems the National Association of Bilingual Education, through its former ED James Lyons, is trying to change that, talking up the need for greater ELL focus in national education policy.
Wire Me Up
According to the Pew Charitable Trusts, 25 percent of adults in the United States do not use the Internet.  While we expect the vast majority of those individuals are older Americans, one has to ask, how many parents of school-aged children are disconnected at home?

Listening, Federal Style

On this morning’s Today Show, Vanity Fair writer Maureen Orth discussed her March 2009 piece on the new leaders in the Obama administration.  EdSec Arne Duncan was included in the discussion, focusing on his desire to launch a national listening tour as he embarks on a major national initiative to improve our public schools.

Regardless of how many dollars end up in the economic stimulus package for public education (and Eduflack assumes that the U.S. Senate will scale back some of the U.S. House’s cockeyed optimism), now is the time for action.  As we discussed last week, that action which will have the most impact cannot be a one-way discussion, it requires an open tent that incorporates the multiple viewpoints and multiple organizations and individuals who are committed to the larger view of improving the quality and outcomes of public education, particularly in those communities that have struggled to get the resources, the teachers, and the academic gains necessary to ensure all kids are getting the opportunity promised to them.
Listening tours can be important, particularly if they evolve into full-fledged dialogues.  Listening is the first step, but the EdSec needs to engage with key stakeholder audiences, understanding why they believe what they believe, knowing what it will take to change both thinking and behavior, and discovering what is necessary to bring together a loud, enthusiastic, and diverse chorus singing of ED’s commitment to closing the achievement gap and improving all our public schools.
So as Secretary Duncan begins planning for his tour, I recommend he take a look at the listening tour model we implemented as part of the National Reading Panel’s early work.  The model is a simple one, one that takes into account geographic differences and the wide range of stakeholders necessary to bring about lasting education improvements.
First, look at the geography.  Make sure you’re hearing from the diverse corners of the United States.  That means visits to New England, the mid-Atlantic, the MidWest, the Southwest, and the West Coast.  It means spending time in the “key” stakes, the Pennsylvanias, Ohios, Floridas, Texases, and Californias of the world (I assume you know Illinois pretty well by now).  But it also means visiting other states that are often left out of the process, like Alabama, West Virginia, New Hampshire, Arizona, and Idaho, for instance.  All offer us some key thinking on education reform, both for our urban centers, our suburban bases, and our rural communities.
Second, at each of these whistle stops, bring together multiple audiences.  When the NRP went out into the field, we ensured each regional hearing included specific stakeholder testimony from teachers, teacher educators, researchers, community organizations, business leaders, school administrators, and policymakers.  All of these are important to your mission.  But you need to clearly distinguish between primary and secondary audiences, those who will move your agenda themselves and those will support the movement.  As you move beyond the Beltway, be sure you are talking with classroom teachers, state policymakers (the governors, the chief state school officers, and those who are advising them), business leaders, and parents.  
Why?  Successful advocacy is all about a squeeze play that leads to real change.  We recognize that improvements come at the district or school level, as local education leaders implement the programs, approaches, and interventions necessary to improving our schools.  Such change comes from influence at the top, where governors (who are becoming even more important to ed reforms as they must now determine how best to spend the educational block grants provided them under the stimulus package) and the business community (that has specific thoughts about what changes are needed from our schools to improve classroom learning and meet future economic opportunities).  This is complemented by pressure from the grassroots, with educators and parents calling for the sorts of changes and improvements they’ve been hungry for for far too long
Listening, yes.  Dialogue, absolutely.  Engagement, a necessity.  Hopefully, ED will make this a meaningful exercise designed to build public support for the changes that are coming, while gaining necessary input to make those changes even stronger and more valuable.  Headlines are great.  Long-term, systemic school improvement is even better.

Some Monday Morning Reading

This is shaping up to be one helluva week for Eduflack, with lots of organizations trying to figure out their “message” and how it fits into the future of public education in the United States.  Obviously, business before pleasure.  So postings this week, at least the typical Eduflack postings will likely be lighter than normal.

That doesn’t mean I’m not keeping my eye out.  So each day I’ll try to post links to some of those articles that are catching my eye, just the sort of thing that would trigger a response (or at least a deep, rich consideration of one.
The EdSec’s Discretion
Over at Education Week, Alyson Klein has an interesting piece on EdSec Arne Duncan, including a discussion of the discretionary funds he’ll have available to him in the near term.  The EdSec’s discretionary funds have long been one of the best opportunities for true innovation and reform in public education  Glad to see the EdSec is already thinking about what he can do to stimulate new thoughts and bold ideas in our K-12 systems.
Progress
Down in Texas, the University of Texas System named Dr. Francisco Cigarroa as chancellor of the Lone Star State’s higher ed system.  The significance?  Dr. Cigarroa is the first Hispanic to preside over a major university system, according to this AP piece (hat tip to <a href="http://www.ednews.org).
<span style=”font-weight: bold;”>Talking Change
Over at the Center for Education Reform, they’ve launched a new website “Mandate for Change,” looking at a range of issues those seeking to improve public education should consider.  Topics include federal accountability, charter schools, and teacher quality.  Essay authors include NPR’s Juan Williams, National Association of Manufacturers’ John Engler, and former USA Todayer and EWA Prez Richard Whitmire.
Teaching on the Hardwoods
Like him or hate him (and most fall into that latter category), former Indiana and Texas Tech basketball coach Bobby Knight is one terrific coach and an even better teacher.  After a hiatus, he may be heading back to the ranks of college educators, as the University of Georgia looks for a new basketball coach.  It’s always refreshing to see those coaches who prioritize teamwork and the college degree over one’s chances to be a lottery pick.